What kind of relationship do you have with Milan and the world of fashion?
"Our central location is essential, because our clientele and the people who circulate in the Fashion Quadrilateral are the same. We also collaborate with some great fashion designers and we also supply some of Milan’s long-established tailors and dressmakers ".
What is your clientele like?
"My clients are mainly Italians, even if there are a lot of foreigners. In Italy, there is still a certain culture of quality, while foreigners, in particular Russians and Arabs (I mention them especially because at this moment in history, they are the ones with the most buying power), are more interested in the brand. Once upon a time, I had many Japanese clients, but not any more".
How do you see the role of institutions in the management, promotion and protection of art professions?
"We are neither protected nor valued by the institutions.
The City of Milan had promised to publish a series of volumes with the history of all of the "Historical Workshops in Milan", artisans or otherwise.
It was a good initiative but unfortunately it did not have the success we had hoped for. Moreover, it is difficult to get good raw materials because suppliers are closing down; demand is in decline".